What better way then to improve a Hugo Boss spot, then with music by Clams Casino?

A video commissioned by Schokolade Filmproduktion schokolade.tv for the new Hugo Boss flagship store in London. The video was directed by Florian Rederer and art directed & animated by Andreas N. Fischer. The resolution was close to 4k. The fluid and Ocean simulations were made with Blender3d blender.org
The [inofficial] track I added to the video is by Clams Casino


© 2012, by Naoya Hatakeyama 

Established in 1895, the Venice Biennale continues to be one of the most respected cultural institutions. Initially launched as an International Art Exhibition, the Biennale eventually expanded into other areas such as music, cinema, theatre, architecture, and dance.

The Architecture Exhibition, one that I follow closely, was launched in 1980. It is one of the most important event on the architectural calendar. This year, David Chipperfield was appointed as the Director and Curator for the Architecture Exhibition. The exhibition titled Common Ground will present 69 projects, with participants from the likes of Toyo Ito (Awarded Best Pavilion 2012 for his Japan Pavilion shown in the image above)

David Chipperfield speaks about Common Ground:

“We began by asking a limited group of architects to develop ideas that might lead to further invitations: everyone was asked to propose a project along with a dialogue that reacted to the theme and showed architecture in its context of influence and affinity, history and language, city and culture.

 

We want to emphasise the common ground that the profession shares, notwithstanding the apparent diversity of today’s architectural production. The sharing of differences is critical to the idea of an architectural culture.”

The exhibition is open until 25 November 2012.


© 2012, by Herzog & de Meuron and Ai Weiwei

The twelfth commission for the annual summer Pavilion at Serpentine Gallery in London (June 1st – October 14th, 2012) is designed by Herzog & de Meuron and Ai Weiwei. For the first time, the entire interior is made of cork and can hold up to 200 people. Above the Pavilion’s round steel roof lays a thin layer of water (25mm) that reflects the surroundings and the changes in the skyline.

The design is a response to the previous pavilions like from Frank Gehry and SANAA. This year, the architects and artist gave a new life to the past memories of former pavilions, by constructing on site and utilizing ghosts of each pavilion to form what is there today. Each pavilion from year 2000 to 2012 is given a column within the space of the pavilion, with each post extruding out of the foundation and the twelfth column as a part of this commission.